One of the most common questions that I get asked is, “How did you start your blog?” or “I’m looking to start a blog, what are some tips that you have?”
I’m always a little taken aback and somewhat flattered because I think to myself… Me?! Little old me?! You want advice from me… But I’m still so new to this journey. Seriously, I ask myself “how could I ever give advice on this topic yet when I’m still just figuring it out?”
And then I snap back into it and realize that I do have advice that I can and want to share with you all. I’ve taken a really big leap of faith and put myself out there. That in it of itself is something commendable (sorry for the #humblebrag, hahaha).
I always tell you girls, my number one tip is so simple and so straightforward.
It’s to be the girl that goes for it.
Be the one who let down her guards and invited the world in. Be brave enough to share your message and own it. And if you don’t think that you have a message, that’s bullsh*t, because you do! Your message is the thing that you’re most uncomfortable about sharing. Whatever that is, double down on it and capitalize on it. Turn pain into strength, always. I believe in you!
Don’t be fearful of what others may think because at the end of the day, you can’t keep criticism at bay. All you can do is take it, roll with it and let it fuel you. I always say, kill ’em with kindness. Out work their criticism and eventually they’ll turn into supporters. It’s not about proving them wrong, it’s about proving yourself right. Get it? Good.?
Anyways, in terms of tactical approaches here are my very best tips.
- Niche down. The blogging world is definitely saturated but don’t let that stop you from getting started. No two paths are the same, and you can’t compare your page 1 to someone else’s page 100. Are you into fashion? Cool, what kind of fashion? Thrifting? Affordable styles? Designer pieces? Do you only wear dresses or clothes from Target? Find your niche and double down even further. Go into a deep, dark rabbit hole where you honestly get sick of posting about the same thing. That means that you’re onto something. You’re building a brand, baby! Eventually you’ll be able to spread out, but you need to find your own little space on the internet first.
- Stay in your own lane. It’s nice to look at other bloggers and girls on the ‘gram for inspiration, but I try to stay in my own lane as much as possible. If you’re constantly fixating your attention on what everyone else is doing then you’re going to become just like everyone else. And that’s not the point here. The point is to share your own unique message, style and voice. I think makeup tutorials are beautiful, but that’s not my skill. I stick to what I know and am passionate about. People’s authenticity meters are at an all time high. They can just sense when something isn’t true to you or your brand. So stick with what’s true to you. It’s all about attracting and repelling. Attracting people to your content who will be interested in what you have to offer, and repelling those who it doesn’t serve. Both are equally necessary and needed! You won’t be for everyone and that’s the beauty of it. Again, there’s space here for everyone.
- Community over competition. Seriously, I’m a huge believer in this. There’s space for everyone. At the end of the day, finding a group of gals who mutually support each other is the key to sticking through. Blogging is definitely lonely. At times you may feel weird, you may feel annoying or you may not feel like posting that day. But finding supportive, encouraging and sincere girls has been one of my favorite things about this entire journey.
- Batch your content. Consistency is key in this journey. Yes, I said journey because that’s what it is. Chipping away little by little at the larger goal/vision/picture is the name of the game. This isn’t an overnight thing, growth takes time and I’m fully aware of that. Take a day during the weekend and shoot content. Seriously, I spend most of my weekends shooting content. When I’m at dinner, I’ll take a minute or two to capture content and then put my phone away. I really do try to be as conscious as possible about using my phone when I’m out to dinner, but at the end of the day… content is king and I genuinely want to capture my life through photographs.
- Get resourceful. I’m completely open with you all about using my tripod. I’m not ashamed of it anymore. At first, I was literally so embarrassed to shoot content in public. Taking pictures in front of strangers? Pshhh, you must’ve been out of your mind if you were to ask me to do it a few months ago. Now I stand out in public with a tripod and a remote, #loseralert, HAHA. But seriously, you have to get resourceful. I don’t have money to hire photographers like most bloggers or graphic designers to help me design my blog. I literally taught myself how to use Adobe Photoshop, InDesign and Lightroom. There’s tons of tutorials online and hellllllo, we live in the age of the internet. If you don’t know how to do something, watch a YouTube video! Get resourceful. Get scrappy. Do what you have to do to get the job done. Period.
I hope that this helped any of you looking to start a blog or share your message with the world through Instagram, YouTube, or even a podcast. I think that these tips can be applied to all of these platforms.
I’m always more than willing to share my tips and processes, don’t ever hesitate to message me!
Talk to you guys tomorrow!